Lokalise Messages for HubSpot is an app that translates conversations between customers and your company in real time, using neural machine translation.

You have 100+ languages available to connect, and can delight customers and prospects in their native languages while leaving your current workflows untouched.

For customer support teams: Ensure all customers experience the same level of service without disrupting your operations or adding agents for their language skills. Keep teams lean while serving a global audience in their preferred language.

For marketing and sales teams: Improve deal velocity, engagement and conversion in any language. Don’t miss out on opportunities to scale your outreach and link up with prospects worldwide, instantly connecting with them on any channel, in any language.

With the Lokalise Messages integration with HubSpot, you can seamlessly translate your HubSpot inbox conversations and deliver consistent localized experiences throughout the entire customer journey.

Key features

AI-powered neural machine translation

Real-time machine translation of HubSpot inbox conversations in 100+ languages, powered by artificial intelligence.

Analytics dashboard

Get full visibility of the volume of interactions per language with a language stats dashboard.

Glossary

Make sure common industry and company terminology is correctly translated or not translated at all, with customized glossary entries.

How it works

Lokalise automatically detects the language of the conversation and instantly translates into your base language using neural machine translation engine.
Agents start comments with ! (exclamation sign) to translate the text into the conversation language.
Your customers get translated replies in real-time.

Privacy notice

Lokalise fetches messages from HubSpot, forwards them to the machine translation engine, and then sends the corresponding translations back. Lokalise and the machine translation engines do not store your messages anywhere.

Lokalise does not fetch or store any customer personal data that's stored in the connected HubSpot instance.

The content of messages sent to or from Lokalise Messages is not stored or logged, staff can't see it and its not used for machine translation engine training or evaluation.

Installation

You don't need to create a Lokalise account to use this app.

The setup process is simple. First, proceed to the Lokalise Messages for HubSpot installation page. Then, just click on the Install button. That's it!

Special notes

To set up Forms for replying to customer requests, you'll need to configure an email address in the Settings/Inbox section. This email address will be used for all replies in form-related conversations. You can specify this email when creating a new form or modify an existing form to include it. It's important that the email address matches the last part of your form's name.

For example, if you're setting up a form for customer support, you might use messages.dev@lokalise.com as your reply-to email:

Ensure this email is valid and recognized as an official communication channel within Hubspot.

This setup ensures that when a message comes through the "New support form messages.dev@lokalise.com" channel, any responses from your team will be sent from the messages.dev@lokalise.com email address.

Pricing

Free trial

All our pricing plans come with a free pro-plan trial.
The free trial will have a duration of 7 days.

Available plans

For more information on how to upgrade your character limit please contact: hello@lokalise.com.

Plan	Free For companies sporadically handling international interactions	Lite For companies with moderate volume of international interactions	Start Great for companies with a moderate to high volume of translated conversations	Pro Perfect for multinational companies with very high volumes of translated conversations
Character limit (per month) *	50k characters **	500k	1M characters	10M characters
Additional characters	❌	❌	Add-on	Add-on
Translate incoming messages	✅	✅	✅	✅
Translate outgoing messages	✅	✅	✅	✅
Configuration from internal notes	✅	✅	✅	✅
Sidebar widget	✅	✅	✅	✅
Language analytics	✅	✅	✅	✅
MT customization	❌	✅	✅	✅
Translation exclusion	❌	❌	✅	✅
Glossary	❌	❌	✅	✅
Language configuration per agent team or company	❌	❌	❌	✅
Language-based routing	❌	❌	❌	✅

(*) Please note that we count character limit for HubSpot based on all translated messages (inbound and outbound), including the very first one the customer sends when starting a new conversation. Also, we count towards the limit the first 5-10 words of a very first message in every single conversation even if it is English to detect the language and decide whether Lokalise Messages should translate it.

(**) Existing customers using the Free plan who have signed up before 17 May 2023 will have the soft cap at 50k character limit until the end of June. New customers who sign up from 17 May 2023 will be initially capped at 50k characters.

For more information on how to upgrade your character limit please contact: hello@lokalise.com.